Das Team von der Personal MedSystems sucht Verstärkung! Das mHealth Startup aus Frankfurt hat es sich zur Aufgabe gemacht, dazu beizutragen, dass Trends wie Big Data, Mobile oder Internet of Things auch in der medizinischen Versorgung ankommen. Das Unternehmen hat ein smartphonebasiertes Elektrokardiogramm (EKG) entwickelt, dass Herz-Patienten im Umgang mit ihrer Erkrankung unterstützt und sucht nun Verstärkung im Bereich Marketing:

„MARKETING COMMUNICATIONS MANAGER

The Marketing Communications Manager is responsible for supporting and executing a broad range of cross media marketing and communication projects. In addition to supporting the marketing department, the position will be responsible for online marketing initiatives including SEM, web campaigns, App marketing and social media relations. This function reports to the Digital Sales and Marketing Director.

DUTIES

  • Develop and execute innovative digital marketing strategies to improve awareness, drive engagement and adoption of the Company’s mobile ECG solution and data services (SaaS)
  • Develop and manage digital and offline marketing campaigns together with the Marketing Director
  • Develop and manage online and offline marketing content (website, landing pages, apps, brochures, promotion clips etc.) partly in cooperation with external agencies
  • Utilize a range of digital techniques including (e.g. SEO, SEA, Google-Analytics etc.)
    Day-to-day management and execution of social media presence (including Twitter, Facebook, LinkedIn, Corporate blog, YouTube and emerging platforms)
  • Supporting journalists and bloggers on physician and cardiology focused blogs and online communities
  • Obtain and effectively use customer and physician testimonials in campaigns
  • Develop, track and report on KPIs
  • Track market conditions, consumer trends and competitors

POSITION QUALIFICATIONS

  • Bachelor’s Degree in Business, Marketing, Communications or Journalism preferred
  • 3+ years of professional internet marketing experience
  • Experience in B2C digital communications
  • Fluent in German and English
  • Excellent copywriting skills in German and English
  • Must be proficient with Apple-OS, all Microsoft Office programs, graphics programs (e.g. GIMP, Photoshop etc.) and iOS and Android based app stores
  • Experienced in internet applications such as Google AdWords, Google Analytics, Google Insights, Google Alerts, Facebook, Twitter, LinkedIn, etc.
  • Experience conducting social media campaigns, growing fan base and engaging customers through Facebook, Twitter, etc.
  • Prior blogging or writing experience preferably for a B2C organization in the technology sector
  • Experience with marketing automation and CRM software
  • Early adopter of emerging technology
  • EU work permit

Your Contact Person:
Felix Brand, Phone: +49 69 90 74 77 81; email: info@cardiosecur.com“